Taylor Jaye tackles gender-based violence

Sponsored content - The continuing high rates of incidences of gender-based violence (GBV) in Namibia, further highlighted by rapidly increasing cases reported daily from victims who are between the ages of zero to fifty years, has given rise to significant public support to end GBV.

Laws and policies addressing GBV and violence against women and children have been enacted in Namibia, under the ministry of gender equality and child welfare by ensuring that there is age appropriate justice system response when dealing with the most vulnerable victims.

However, government needs private sector support to adequately resource the cause, especially financially to spend towards prevention and support services, to both victims and perpetrators.

First Ladies First (#FLFMovement) is a flagship initiative dedicated to celebrating the strong sisters and brothers of Africa, who are fighting against GBV to break free and stay free from all violence plaguing the Namibian society.

Brought to you by artist, philanthropist and entrepreneur Taylor Jaye, #FLFMovement supports women, children and men who have experienced or have been exposed to any form of domestic violence and encourages the culture of reporting violence, self-care, talking responsibility and educating themselves, to stop GBV’s vicious cycle in society.

In celebration of Women’s Month in August, a variety of local and continental first ladies - comedians, poets, singers and rappers – as well as male entertainers will join forces with Taylor Jaye to bring awareness, promote communication, honesty, and respectfulness in the effort to raise awareness on GBV and its related avenues of interventions available in Namibia.

The #FLFMovement is equally joined by strong technical and corporate partners such as the ministry of gender equality and child welfare, Namibia correctional services and Mike Ezuruonye, the celebrity master of ceremonies at this stellar event.

#FLFMovement advocates for and encourages the government of Namibia to place GBV and violence against children and women high on the national agenda.

In support of government and other stakeholders efforts, the proceeds of the #FLFMovement event will be donated to #BeFree & #BreakFree Initiative for the benefit of specific beneficiaries managed by them.