Helping women help themselves

The Penduka Trust located on the banks of the Goreangab Dam, is a remarkable non-profit organisation that has been making a profound impact on the lives of disadvantaged women in the region for more than 30 years.

Established in 1992, Penduka, which means “Wake up!” in Otjiherero, has been dedicated to empowering women through skill development, income generation, and social support programs.

At the heart of Penduka's mission is the belief that empowering women can uplift entire communities and break the cycle of poverty. The organisation primarily focuses on marginalized women, including those with disabilities and those living in rural areas, who often face multiple layers of discrimination and disadvantage.

One of Penduka's flagship initiatives is its crafting workshop, where women are trained in various artisanal skills. These skills include sewing, embroidery, beadwork, pottery, and fabric painting. Through these vocational training programs, women gain the skills and knowledge they need to create unique and high-quality handcrafted products. These products are then sold locally and internationally, providing a source of income for the women and sustaining Penduka's operations.

The products created by the women at Penduka are not just beautiful but also have a deep cultural significance. They often draw inspiration from traditional Namibian designs and motifs, preserving and celebrating the country's rich cultural heritage. This cultural connection adds a unique dimension to Penduka's products, making them sought-after souvenirs and gifts for tourists and locals alike.



Support system

Beyond vocational training, Penduka also provides crucial social support to the women it serves. This includes access to healthcare, education, and counselling services. The organisation recognises that addressing the holistic needs of women is essential for their empowerment and well-being. Penduka's safe and supportive environment also fosters a sense of community among its members, helping women overcome feelings of isolation and despair.

The impact of the Penduka Trust goes beyond individual empowerment. By supporting these women, the organisation contributes to the economic development of Namibia as a whole. The income generated through product sales not only helps the women and their families but also contributes to the local economy.

Moreover, Penduka is committed to sustainability and environmental responsibility. Many of the materials used in crafting are recycled or sourced locally, reducing the organization's ecological footprint. This commitment to eco-friendliness aligns with global efforts to promote responsible consumption and production.

The Penduka Trust serves as a shining example of how a dedicated group of individuals can bring about positive change in their community. By empowering women with skills, income, and support, Penduka not only improves the lives of individual women but also contributes to the social and economic development of Namibia.

The organisation's commitment to preserving culture and embracing sustainability makes it a model for similar initiatives worldwide. As the women of Penduka continue to create beautiful crafts and build brighter futures, they send a powerful message to the world: When women are allowed to “wake up” to their full potential, they can inspire positive change far beyond themselves.