'The Agri Chic' making waves in the sector

Ndeshihafela Shinedima - popularly known as @the_agrichic on social media, is making waves in the agricultural industry as a full-time livestock farmer and charcoal producer.

She farms in Outjo in the Kunene Region and her inspiring journey began three years ago when her mother was resettled, providing her with the perfect opportunity to embark on a farming adventure.

Having spent valuable years at Agribank, Shinedima acquired a wealth of knowledge and experience which she credits as instrumental to her success.

According to the bank, Shinedima’s passion for farming was sparked by a farm worker at a neighbouring farm who provided her with guidance that ignited her interest in agriculture, and from her mother who supported her dream.

She used her savings and with contributions from close family members and friends, she successfully established and expanded her agribusiness.



Patience, determination and wisdom

In 2022, she became part of the export trade training programme and this gave Shinedima the confidence to manage her agribusiness well, Agribank said.

She added that farming has had a profound impact on her character and has taught her patience, determination and wisdom.

Reflecting on her journey, Shinedima highlighted several remarkable experiences that have shaped her farming career.

She said she takes pride in creating employment opportunities for her community.

She also emphasised the joy of producing top-quality products worthy for export, thanks to the relentless support of her family, friends, mentor, the agriculture ministry and fellow farmers.

However, she does not shy away from acknowledging the challenges she faces as a young woman in a traditionally male-dominated field.

Shinedima revealed that she has often been underestimated by her male workers due to her gender and age.

“Nevertheless, she remains determined to overcome these obstacles and break barriers," the bank said.



A solid foundation

For those aspiring to enter to enter the agricultural industry, Shinedima stressed the significance of conducting research about the chosen field, engaging with experienced farmers and seeking out educational resources such as those from Agribank.

She added that attending agriculture training and finding a mentor are also vital steps in acquiring knowledge and building a solid foundation for success.

“Hard work and dedication are non-negotiable requirements for anyone hoping to embark on this rewarding journey.”

Shinedima fervently believes that agriculture offers endless opportunities, especially for the younger generation in Namibia.

For those without access to land, she encourages them to consider solving farmers' problems by venturing into the realm of agri machines.

According to Agribank, as young Namibian farmers share their stories, it is impossible not to be inspired by their unwavering determination and passion for agriculture.

"Ndeshihafela serves as a shining example to all, encouraging others to embrace contributing to the sector and unlock their potential in this timeless industry.”